Know what a launch costs, and when to stop
Before you spend anything on ads, SpotPeaks works out what it costs to test a product, how many days the test takes, and how many sales you need to keep going. Then it writes your ads and your product page, gets the product into your store, and checks your sales against that plan.
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After a $2.70 payment fee and about $43.24 of ads for each sale
Fewer than 5 sales by day 13: stop. 5 or more and your ads paid for themselves: keep going
Eight steps, in the right order
Each step answers a question the next one needs. You set the price only after you know what the product really costs you. You film once the sample is in your hands. And you decide your ad budget before you open an ad account, not after the first bill.
Most steps take minutes or hours. The real wait is the sample: for this product, 7 to 13 days to a US address. Ordering one first is the only way to see the real delivery time and the quality before you pay to advertise it.
You can jump to any step. If you already have a product and a store, start at the price or the budget.
Two numbers decide the whole plan: what one sale leaves before ads, $54.29 for this product, and the typical ad cost of one buyer at that price, $43.24. Every budget, stop rule and target on the steps comes from those two.
- The plan, with your dates, your budget and your stop rule
- The price sheet: what the product costs you, what to charge and what you keep
- Your ad copy, hooks and video script, and your product page text
- All of it in one download, to keep
Plan the whole test, not just day one
Many beginners spend $20, see no sales after a day and quit. Others keep spending and never know when to stop. An ad needs about 100 clicks before its results mean anything, so SpotPeaks plans the test around that.
Spending more a day gets you the answer sooner, not cheaper: $30 a day takes 9 days and needs 5 sales.
On day 13 you know. Fewer than 5 sales and you stop there: the test cost $260, and you know. More, and you keep going, with the plan telling you what to watch each week.
That is the number to weigh against your savings, not the $500 to $1,000 most guides tell a beginner to set aside for ad tests. The difference is a plan with a stop rule in it.
Your ads and product page, written for this product
SpotPeaks writes what you need to sell it: brand name ideas and colours, your product page, ad headlines and ad text, a video script to film when your sample arrives, social media posts, emails and text messages.
While you wait for the sample, it makes ad pictures from the product photo, so your first ads need nothing filmed. The logo maker turns your brand name into a logo, and you can download everything at once.
xxx-xxxxx xxxx Wood Kitchen Utensil Set - Natural, Non-Scratch
- Stop ruining your pans with plastic spatulas - upgrade to natural xxxx today
- Your nonstick pans called - they want you to ditch the plastic now
- Film: Fingers running along the smooth xxxx grain of a large spoon, then a spatula, showing the finish and quality Say: “Real xxxx wood, smooth finish, zero plastic - your nonstick pans will thank you”
- Film: Montage of cooking scenes: stirring a sauce, flipping a pancake, folding batter - all using the xxxx tools Say: “Whether you are cooking dinner or baking on the weekend, this set has every tool you need”
Into your store, then your sales against the plan
Your product arrives ready for your store, with the text, the price and the photos filled in: a file Shopify imports in one step, or one click into WooCommerce. It stays hidden until you publish it.
When your ads run, you enter what you spent and what sold, and SpotPeaks compares it to your plan: how many of the 5 sales you have, and how much of the $260 is spent. On day 13 it tells you to stop or keep going, and why.
Stays hidden until you publish it
On day 13 it tells you to stop or keep going, with the numbers that decided it
What this can and cannot tell you
- What testing a product should cost and how long it takes, at typical US ad prices
- How many sales by the last day mean you should stop
- Everything your launch needs, written for the product, and the order to do it in
- Your sales compared to the plan as they come in
- Promise the test works: what your ads really cost is exactly what the test finds out
- Run your store or your ads for you: the work in between is yours
- Know your own ad account's history, which changes what each click costs
Cheaper than one bad test
Testing one product blind costs $150-300 in ad spend you will likely lose. SpotPeaks starts at $29.99 a month, so you are paying to not torch a few hundred dollars on a product the numbers already said no to.
Monthly only, no free trial
Everything on the research side
- Product finder with the verdict and profit
- Ad Finder
- Store Intel
- Store X-Ray Chrome extension
- TikTok Shop
- Academy and Guides
Charged today. Cancel anytime.
or $419 a year, save 30%
Everything in Research, plus
- Launch Builder
- Ad Creator and Logo Maker
- Video Ad Maker
- Live Launches and Customer Replies
- The SpotPeaks assistant
- 150 AI credits a month
Card on the last step of signup.
or $587 a year, save 30%
Everything in Launch, plus
- 250 AI credits a month
- Room to make ads for several products at once
Card on the last step of signup.
Reminder before billingCancel in one clickEverything unlocked from day one
What’s in each plan
| Research$29.99 a month | Launch$49.99 a month | Launch Plus$69.99 a month | |
|---|---|---|---|
| Product finder, with the verdict, the price to charge and the profit | |||
| Weekly Winners, New This Week, Saved and Compare | |||
| Ad Finder | |||
| Store Intel | |||
| Store X-Ray Chrome extension, full panel | |||
| TikTok Shop | |||
| Academy and Guides | |||
| Launch Builder | |||
| Ad Creator and Logo Maker | |||
| Video Ad Maker | |||
| Live Launches and Customer Replies | |||
| Stock It Yourself | |||
| The SpotPeaks assistant | Limited | ||
| AI credits a month | 150 | 250 | |
| Free trial | 7 days | 7 days | |
| Yearly price | Monthly only | $419, save 30% | $587, save 30% |
One credit makes one AI ad image or logo mark. Credits are used by the Ad Creator and the Logo Maker.
Every plan includes the free Academy and the winning product we email every week. 7 days free on Launch and Launch Plus. See everything in each plan →
Fair questions
What does “it costs you” include?
Everything you pay to get one order to your customer: the product, the shipping and the US import tax. For the utensil set above that is $23.00.
How much money do I need to test a product?
It depends on the product, and SpotPeaks works it out before you spend anything. For the utensil set above it is about $283: one sample for yourself at $23.00 and $260 of ads over 13 days. Cheaper products usually need less.
Why 100 clicks for each ad?
Below that, a few lucky or unlucky clicks decide the result, and you learn nothing you can trust. Around 100 clicks an ad is where the numbers start to mean something, so the test is sized to reach it.
What if the test does not work?
That is the most common result, and the stop rule is there for it: you stop at $260 instead of spending more. SpotPeaks then goes through the usual reasons in order, and one possible answer is that the product was never going to make money, which is cheaper to learn at $260.
Do I have to start at the beginning?
No. You can jump to any step. If you already have a product and a store, start at the price or the budget.
Does it build my store?
It writes your product page, your brand and your ads, and gets the product into your store, hidden until you publish it. The store itself, its design and its settings, stays yours.
Do I need to film anything?
The video script tells you what to film once your sample arrives. Your first ad pictures are made from the product photo, so you can start without filming.
See it against a product you are already considering
Every number on this page is worked out on a real product, the same way SpotPeaks works it out for yours. 7 days free on Launch, and cancel is a button in settings rather than a support ticket.
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